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“We are excited for the continued growth of our licensed plush business”

ToyTopic’s Ashley Holman talks summer weather sales spikes, new launches and eyeing up further growth in the plush sector.

LicensingSource.net catches up with a selection of licensees across key categories to find out their summer successes and what they see as the highlights and challenges as we enter the ‘golden quarter’ of 2024.

Today: Ashley Holman, md, ToyTopic.

“With good weather finally appearing in Europe, we saw sales spike on our Hasbro Twister Splash range from WowWee in major European retailers over the first few weeks of summer. We have also seen strong sales of our Hello Kitty and PAW Patrol range of plush and plush accessories.

Some of the challenges we face include shipping with increased costs and timeframes, so we are working hard to ensure this causes as little disruption as possible.

However, as we move towards Q4 we are excited for the continued growth of our licensed plush business including new launches with Sonic The Hedgehog and Minecraft.”

This feature originally appeared in the autumn 2024 edition of Licensing Source Book. To read the full publication, click on this link.

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