Premium dog treats brand, Denzel’s, has become the official treats licensee for Battersea, in a partnership brokered by The Point.1888.
The collaboration will be marked by the launch of a new, co-branded product called Battersea Hearts, sales of which will support the charity’s work to provide expert care by rescuing, rehabilitating and rehoming dogs and cats in need.
Denzel’s Battersea Hearts are made with all natural ingredients, showcasing a new flavour combination of beef and berries.
“Working with The Point 1888 and Battersea on this very special launch has been one of my favourite projects since we launched Denzel’s in 2018,” commented James Lacy, ceo at Denzel’s. “We feel very lucky and proud to support a brilliant charity with the launch of Denzel’s Battersea Hearts.”
James Devenny, senior corporate and commercial manager at Battersea, continued: “We’re absolutely thrilled to have Denzel’s join Battersea’s licensing programme. It’s a very fun and exciting collaboration and we can’t wait for dog owners everywhere to be able to support our vital work through buying some treats for their dogs to enjoy.”
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