Apparel and accessories specialist, Loyalty Brand Products has launched a new Norman Rockwell accessory collection.
In a deal brokered by IMG – Norman Rockwell’s exclusive global licensing agency – the collection was inspired by the timeless vision of the American artist and pays homage to Rockwell’s iconic works and the essence of Americana.
The new collection blends artistry, craftsmanship and heritage, and is aiming to be a celebration of not only the artist and his career, but also of the values he embodied.
Products include neckties, scarves, cufflinks and pocket squares among others.
“Norman Rockwell’s art resonates across generations,” commented Marietta Brathwaite, md at Loyalty Brand Products. “We wanted to create pieces that evoke the same emotions – warmth, nostalgia and a sense of community.”
Isaac Crawford, ceo, added: “As a lifelong admirer of Rockwell’s work, and a young Boy Scout model for Mr. Rockwell, I’m thrilled to introduce this collection. It’s more than accessories; it’s a celebration of the artist, his works and Americana.”
Margaret Rockwell, manager of the Norman Rockwell Family Agency, continued: “It is a real pleasure for the Rockwell Family to welcome this beautiful accessory collection. It’s particularly special for us because Loyalty Brand’s ceo Isaac Crawford was a young model for Norman Rockwell and he understands the joy and beauty that Norman Rockwell’s art can bring.”
Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.
