US retail clothing brand, Pacsun has further built on its collaboration with The Metropolitan Museum of Art, introducing a new Greek and Roman collection.
The release – which was brokered by The Met’s exclusive licensing agency, Beanstalk – marks the fourth chapter in the collaborative journey.
Following the positive response to the previous drops, the newest iteration focuses on The Met’s distinguished collection of Greek and Roman art. Pacsun’s designs celebrate revered works of art including a Roman marble Head of an Athlete ca 138-192 CE, a 2nd century CE depiction of The Three Graces, among others.
The men’s and women’s attire includes pieces such as sweaters, puffer jacket, crewnecks, fleece hoodies and pants, essential tees, shorts, denim, printed patchwork bomber jacket, canvas work pants with a matching garage jacket and tees which integrate innovative printing techniques.
The drop also includes a baseball hat and tote bag.
“We are excited to continue our collaboration with The Met and present the latest phase of our collaborative efforts – The Greek and Roman Collection,” commented Richard Cox, vp of men’s and global partnerships at Pacsun. “This collection represents a merge of historical significance and contemporary style, allowing us to showcase iconic artworks in a new light. With each release, we aim to open the world of art to our young audience and beyond. We are excited to see how our customers will infuse these designs into their personal styles.”
Stephen Mannello, head of retail and licensing at The Met, continued: “Working with Pacsun has been an incredible journey. The resounding success of these collections stands as a testament to the enduring resonance of art. Seeing Met visitors and fans of art history wearing pieces that are emblematic of their favorite artworks is a real joy. We look forward to continuing to explore art and design in new ways with Pacsun.”
Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.