Blues’ Allie Wilson talks “green shoots and positivity”, stock levels and new products landing in-store.
As we enter into summer, LicensingSource.net asks a selection of licensees what their trading expectations are for the season, how sell-through is going in their sector, if stock levels are beginning to open up and what situation they would like to be in entering Q3.
Today: Allie Wilson, divisional sales director, Dennicci & Blues Nightwear.
“Green shoots and positivity for us here at Blues Group.
Stock for our retailers has in the most been cleared effectively, and customers are responding well to new season products landing in-store – although the weather is playing a factor in how quickly the current stock is turning.
However, early indications are showing positive signs for the season ahead.”
This feature originally appeared in the summer 2023 edition of Licensing Source Book. To read the full publication, click on this link.
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