Roy Lowe & Sons’ Hannah Lowe on exceeding targets and combining innovative product development with some of the best licences.
As we move through 2023, LicensingSource.net asks a selection of licensees how they are looking to make the most of the first quarter of the New Year despite the wider challenges that everyone is facing.
Today: Hannah Lowe, account and licensing manager, Roy Lowe & Sons.
“As seemingly is the case following the pandemic, last year was one of ups and downs. The first quarter of the year is the toughest for many reasons, some past challenges have become a normality that we will take into 2023 and I am sure more to come, but I am equally hopeful for stability to return.
The first quarter for us is about finalising AW and SS development with retailers (depending on their timelines) and looking at 2024 onwards from a licensing perspective. Last year at retail was undoubtedly slower due to the cost of living crisis and it is our job to continue to work closely between retailers and licensors amidst the challenges to ensure that 2023 is stronger.
In our eyes, no amount of Zoom calls can replace face to face interactions – the best business is always done with a G&T in hand so expect to find Ben and I at the bar.
At Roy’s Boys HQ we will use the first quarter to continue to plan for the year ahead. 2022 for us was incredible and we have exceeded all, what seemed at the time to be overly ambitious, targets we set for ourselves at the end of 2021. Our focus will maintain, as always, to combine innovative product development using the best, most current licences in order to create the perfect gifts in the most sustainable way we can. We really cannot wait to see how we can smash our 2023 targets out of the water after the well-earned Christmas break for our team.”
This feature originally appeared in the spring 2023 edition of Licensing Source Book. To read the full publication, click on this link.
Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.
