Unlimited Footwear Group steps up with Paul Frank

Unlimited Footwear Group has secured a deal with the Paul Frank brand.

The agreement will see the company design, produce, market and distribute Paul Frank branded footwear in 50 countries including the EU, Easter Europe, the UK, Switzerland and Scandinavia.

The first collection for men, women and children is due to launch for spring/summer 2023.

“UFG is excited to add yet another great brand to its licensing portfolio,” commented Bart van Helvoirt, ceo of Unlimited Footwear Group. “We look forward to working closely with the Paul Frank team on many fun footwear collections to come. The 30+ years experience in the footwear industry and international focus that UFG brings to the table make a perfect fit for the Paul Frank brand. We look forward to our contribution of further international growth and brand awareness of the Paul Frank brand.”

Michael Puglisi, licensing manager at Futurity Brands, added: “As part of our rebuild and positioning strategy, it is important for us align with strong partners like UFG. We look forward to growing the category of footwear for the Paul Frank brand alongside the experienced UFG team.”

The Paul Frank collections will be managed by the Heritage Footwear Company, part of UFG.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
LushHelloKitty500x500
 
Lush is looking to celebrate friendship with the Hello Kitty and Friends collection, which it says is one of the most requested collaboration partners when asking staff and customers what they wanted to see from Lush tie ups in the future....
OswaldsPeterRabbit500x500
 
In celebration of St Oswald’s 40th and Beatrix Potter’s 160th anniversaries, Penguin Ventures will be bringing Peter Rabbit to Tyneside, with a summer public art trail being planned for 2026....
Levisblurtee500x500
 
Levi's is celebrating the musical and cultural legacy of blur, revealing a new tee collection featuring the Britpop band's logo and The Great Escape album cover....
POCHelenaMSBellas500x500
 
Helena Mansell-Stopher, founder and ceo of Products of Change, explains why the organisation supports the Brand & Lifestyle Licensing Awards....
ReissNYBotanicalGarden500x500
 
The Reiss x NYBG collection marks NYBG’s first collaboration with a European brand and was brokered by Metrostar, NYBG’s European licensing agent....
W&Gnewstyle500x500
 
Aardman has partnered with Studio Griggs to develop a fresh visual direction for the Wallace & Gromit brand, released through two themed design packs for the global market, and a specialised packaging guide for the East Asian market....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.