NSPCC’s licensing programme continues to drive forward

Edutainment Licensing has confirmed a new licensing partnership for the NSPCC’s Pantosaurus and the Power of Pants storybook with the Bookrkids digital library.

In the book, children will read about Pantosaurus getting a new pair of pants. He can’t wait to wear them and Dinodad says that they’ll give him special powers. But, when Pantosaurus has a problem at school, will his super pants give him the power to speak up?

The book helps children learn about the underwear rule which aims to help keep them safe. From P through to S, each letter of PANTS provides a simple but valuable rule – that their privates parts are private, their body belongs to them, and that they should tell an adult they trust if they’re worried or upset.

BookrClass is a supplemental educational platform designed to teach ESL/EFL/EAL to children aged 4-14 and includes interactive educational stories and games.

The stories selected by children’s literature experts and ESL/EFL teachers are all enriched with animations, narration and text highlighting, as well as fun and educational games related to the particular story, sound effects and music.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
LushHelloKitty500x500
 
Lush is looking to celebrate friendship with the Hello Kitty and Friends collection, which it says is one of the most requested collaboration partners when asking staff and customers what they wanted to see from Lush tie ups in the future....
OswaldsPeterRabbit500x500
 
In celebration of St Oswald’s 40th and Beatrix Potter’s 160th anniversaries, Penguin Ventures will be bringing Peter Rabbit to Tyneside, with a summer public art trail being planned for 2026....
Levisblurtee500x500
 
Levi's is celebrating the musical and cultural legacy of blur, revealing a new tee collection featuring the Britpop band's logo and The Great Escape album cover....
POCHelenaMSBellas500x500
 
Helena Mansell-Stopher, founder and ceo of Products of Change, explains why the organisation supports the Brand & Lifestyle Licensing Awards....
ReissNYBotanicalGarden500x500
 
The Reiss x NYBG collection marks NYBG’s first collaboration with a European brand and was brokered by Metrostar, NYBG’s European licensing agent....
W&Gnewstyle500x500
 
Aardman has partnered with Studio Griggs to develop a fresh visual direction for the Wallace & Gromit brand, released through two themed design packs for the global market, and a specialised packaging guide for the East Asian market....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.