June saw our industry cyclists take on the Bristol to Dublin challenge for The Light Fund.
2018 has been another strong year in the UK licensing industry – despite a challenging retail environment, licensees and licensors have been experimenting with new routes to market and new retail names have emerged.
Brands from the digital world have been making an impact, plus it’s been a record year for fundraising for industry charity, The Light Fund, and Brand Licensing Europe said farewell to London’s Olympia on a high.
We are highlighting some of our most read stories and articles of the year in the lead up to Christmas.
Today: June
June
Lidl ready to score with official England products – Retailer launches official kit, games and accessories ahead of World Cup kick off.
“We need to be reactive to change” – Danilo’s Dan Grant on why there’s a massive opportunity for licensed product at retail.
Licensees and retailers honoured in Viacom Nickelodeon CP awards – Primark, George, Aykroyd/TDP, Centum, Sambro, intu and The Entertainer/Addo were all recognised.
Bristol to Dublin bike ride: challenge complete – Jubilant cyclists celebrate raising over £200,000 for industry charity, The Light Fund.
Licences play part as JoJo Maman Bébé bucks retail trend – Success of Elmer and Beatrix Potter lines contributes to rise in sales and revenues.
Primark roars in-store with Jurassic Park – Raft of apparel for children and adults available to tie in with success of Fallen Kingdom.
The trends to watch from Licensing Expo 2018 – Carol Feeley from Beacon Creative highlights her top spots from the showcase.
Beano Studios reveals Ted Baker collaboration – New kidswear range will launch exclusively at Debenhams.
How NERF is blasting ahead in licensing – The Source chats to Hasbro about the licensing darts NERF has yet to fire.
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