Pink Key Consulting’s Richard Pink revisits the good old days of ‘bowl promotions’.
You need to remember three simple rules, says Pink Key Consulting’s Richard Pink.
Pink Key Consulting’s Richard Pink on how to really grab the judges’ attention.
Know what you want to achieve and how to measure it, says Richard Pink.
‘Brand licensing is of pivotal importance’ says md Andrew Newlands.
‘The most important factor in brand licensing is relevance’ say co-founders.
‘The brand licensing sector is in real growth’ says md Ian Downes.
‘We see significant growth in the lifestyle brand sector’ says Corsair’s Terry Lamb.
Pink Key’s Richard Pink on getting it right, and getting it wrong.