Start Licensing’s Ian Downes ponders on classic brands and keeping them fresh.
Ronnie Fairweather to retire from Penguin Random House Children’s after 30 years.
Squirrel Nutkin character joins the line-up at leisure attraction.
Ian Downes is impressed by some examples of licensee flexibility this week.
Penguin’s Susan Bolsover & Thomas Merrington on the 150th anniversary.
Bold collaborations caught the eye of Start Licensing’s Ian Downes this week.
Character costumes busy with events across the country during holidays.
Penguin’s Susan Bolsover on classic preschool brands and diversity in the sector.
We delve into the licensing life of Mothercare’s head of character and licensing.