Start Licensing’s Ian Downes highlights some licensing related stories to hit the press this week.

A ‘fierce’ new loaf has arrived in Morrisons stores celebrating Judith Kerr’s picture book,

Start Licensing’s Ian Downes takes a look at how Morrisons is using licensing in w

Start Licensing’s Ian Downes finds whether it’s game, set & match for licensing in SW19.

Start Licensing’s Ian Downes finds publishing innovation at London Book Fair.

Brands featured in the sale include L.O.L. Surprise, Super Mario Kart, Hot Wheels, Barbie, Pe

The licensee is collaborating once again with Penguin Ventures to launch a new collection

Names including Tesco, Waterstones, Morrisons and Asda sign joint letter to Chancellor Rishi Sunak ask

Nutmeg at Morrisons, Primark and Boden all excited to pick up accolades at last week̵