‘Brand licensing is of pivotal importance’ says md Andrew Newlands.
‘The most important factor in brand licensing is relevance’ say co-founders.
American Greeting’s Janice Ross chats about the success of the 35 year old brand.
‘The brand licensing sector is in real growth’ says md Ian Downes.
‘We see significant growth in the lifestyle brand sector’ says Corsair’s Terry Lamb.
CPLG secures deal with Dutch fashion brand for new 42-line collection.
‘We expect more, bigger brands to look to licensing’ says director Adam Bass.
“Licensees, agents and the brands are all now seeing what is possible.”
Agency to represent Spin Master brand in key territories including the UK.