This ad will be closed automatically in X seconds.

Bumper McDonald’s Monopoly promotion returns

This is the 12th consecutive year that chain has teamed with Hasbro for initiative.

McDonald’s has this week launched its latest Monopoly Win Win promotion, teaming up with Hasbro for the 12th consecutive year.

Running until Tuesday May 2, this year’s initiative is being touted as the biggest ever, according to Promo Marketing.

Customers are offered a number of different ways to participate including Instant Win, Collect to Win and Online Win. New for 2017, a fourth way to play allows customers to turn any ten property sticker combinations into a Now TV pass.

Prizes on offer include four lots of £100,000; four lots of £25,000 in cash; 20 Minis; 150 £1,500 Airtours vouchers; 500 PlayStation 4 consoles; Best Western Hotel breaks; Monopoly sets; cinema tickets; and Red Letter Day vouchers to name just a few.

The promotion has been created by The Marketing Store.

Over 10 million prizes were claimed last year through the promotion.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
B&LLAs24finalists500x500
 
The finalists in the Product, Property, Retail and Rising Star categories for the Brand & Lifestyle Licensing Awards 2024 have officially been revealed....
MiffyGaleries500x500
 
Two shop-in-shop activations have opened their doors in Galeries Lafayette Paris Haussmann for the classic brand....
TombRaider500x500
 
Video games developer, Crystal Dynamics, has signed the video game and geek culture specialist agency to represent Tomb Raider products for merchandise licensing....
HarlemGlobetrotters500x500
 
The Harlem Globetrotters - famous for fusing sport and entertainment - have signed with IMG to further develop the brand in anticipation of its 100th anniversary milestone in 2026....
RitaOra500x500
 
Primark is continuing its ongoing fashion collaboration with Rita Ora with a new spring collection combining a fresh floral colour palette with new designs....
F1Topps500x500
 
Formula 1 has confirmed a multi-year renewal of its partnership with Topps, which will see the Fanatics-owned company continue as the official licensee of Formula 1 trading card and sticker collections....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.